Channel 4 — All 4

The All 4 re-brand, developed in collaboration with 4creative and DixonBaxi includes a new logo, featuring a streaming bar at its core. The streaming bar plays a central role and acts as a reminder of endless content available on All 4.

Brand Identity Art Direction Digital





Credits




Agencies
4creative
DixonBaxi

Awards
D&AD Shortlist
DesignWeek
Brand Impact Awards

Typefaces
4 Headline, and 4 Text by Brody Associates
Creative Directors
Alice Tong
Landy Slattery
Dan Capstick

Design Director
Tim Fellowes

Senior Designers
Brendon O’Dwyer
Ollie Booth
Harry Ead
Patrick Carroll
Ben Smith

Mid-weight Designer
Karun Agimal
Producer
Haydn Clarke

Motion Designer
Iain Acton



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© Brendon O’Dwyer 2024