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Hello

I’m a multi-disciplinary graphic designer—specialising in brand identity, art direction and digital design. I’ve worked with numerous award-winning design agencies around the world, and I’m currently open to freelance projects and collaboration.







Process

I work with creative, design-led clients on small and large brands, from start-ups to established leading businesses. From conceptual visual identity development to print and digital. With over 8 years professional studio experience, I have developed a sound knowledge of traditional design principles, and I have the ability to bring those ideas to life across multiple channels, through brand identity, art direction and digital design. 

All clients have their own specific needs and requirements. So, I work closely with my clients to understand their market, and where they need their brand to be positioned. Great design comes with exploration and failure, and therefore nurturing a good relationship between creative and client is vital. I believe that graphic design should exist at the intersection of art and the everyday, asking questions and challenging the expected.




Capability


Brand Identity
Strategy
Naming
Art Direction
Copywriting
Graphic Design
Packaging Design
Digital Design
Editorial Design
Iconography
Wayfinding
Spatial
Recognition


Brand New
Creative Review
It’s Nice That
Design Assembly (NZ)
Designers Institute (NZ)
The Dieline
Packaging of the World
Idealog Magazine
Urbis Magazine
Novum Journal (GER)
Site Inspire
Httpster.net
Visual Graphic
Trend List


Studio
Experience
N26
Channel 4
Stepladder®
Re.Agency—M&C Saatchi
Cornwell—WPP
Milk Design Ltd.

This is True
We are Switch

Dow+Goodfolk™
Design Assembly
Education
University of Canterbury
Bachelor of Fine Art
—Graphic Design



Let’s talk

If you have a project you'd like to talk about, a contract opportunity to discuss, or if you would like to see an extensive credentials portfolio; please get in touch via email.


hello@designetica.com︎






Copyright © Brendon O’Dwyer 2018-2019